Anniversary Campaign ‘70 Years – Handmade in Germany’

In 2016, Westphalian eyewear manufacturer FLAIR will have 70 years of successful company history to look back on. We will be presenting ‘70 years of German eyewear manufacturing’ as an ongoing theme throughout this entire year in an anniversary campaign.
An all-round successful campaign has been created based on a coherent concept with fascinating anniversary eyewear pieces, attractive models, wonderful images showing our working processes in detail, and an expressive product description.

We are excited to share the results with you!

Handmade in Germany

The sophisticated details are what make FLAIR eyewear special. We use a special tool for this: the human hand. It is the only way to achieve an unparalleled overall result using precious, natural components. Perfect design and radiance for the highest value!